The ad budget finally answers to revenue
Every lead in Kornox carries its origin — the campaign, the keyword, the tracked call, the form, the brand site. When the invoice gets paid, the source gets the credit. Spam never makes it into the math.
Click + call + form attribution · anti-fraud · per brand & site
Marketing numbers an accountant would sign
Click-level capture
UTM sets and ad click IDs recorded first-party on your brand sites, attached to the lead the moment the form lands.
Call attribution
Tracked numbers tie every ring to its campaign and keyword — because in this business the best leads dial, not click.
Anti-fraud layer
Robocalls, bot form fills and junk clicks get flagged before they count. Your conversion rate stops lying to you.
Revenue per source
Not leads per source — revenue. Collected payments roll up to campaigns and keywords, because bookings that never pay are noise.
Per brand, per site
Multi-brand operations see each site’s funnel separately and the whole business together. No blending, no blind spots.
Manual attribution
Referral from a neighbor? Truck signage? Assign the source by hand so offline wins are counted, not lost.
Platform “conversions” vs. booked reality
Ad platforms grade their own homework: modeled conversions, 30-second calls, duplicates and spam all count. Kornox counts what your dispatcher and your bank account count — booked jobs and collected dollars.
- Leads deduplicated against real clients
- Junk filtered before it inflates anything
- Same math across every brand and channel
Ads platform says
312“conversions” — including 117 junk leads and duplicates
Kornox says
149 jobs · $88,490booked, completed and collected — attributed to source
Attribution, answered
How is this different from what my ads dashboard shows?
The ads dashboard counts platform conversions — clicks, calls over 30 seconds, form fills, spam included. Kornox counts booked jobs and collected payments, matched to the exact click or call that produced them. One is marketing; the other is accounting.
Where does the data come from?
From your own funnels: tracked phone numbers, website forms with UTM and click IDs captured first-party, and manual attribution for the walk-in cases. Every lead in the CRM carries its origin from the moment it exists.
What does the anti-fraud layer actually do?
It flags robocalls, junk form fills and suspicious click patterns before they become "leads" in your stats — so a bot attack on Tuesday does not read as a great marketing day.
Does it work across several brands and sites?
That is the point. Each brand site reports into the same system with its own sources, numbers and portals — and the owner sees revenue per source per brand on one screen.
Bring last month’s ad invoice to the demo
We’ll show you what those dollars would look like tracked to booked jobs — and where the leaks usually hide.
Or write to us: contact@kornox.com